About
Built around people. Measured in growth.
We believe the best healthcare starts with people. Healthcare products don't reach patients and consumers on their own; they rely on the healthcare professionals and retailers who recommend, prescribe and sell them. Give the sales and marketing teams who serve those people technology that works with them, not around them, and those relationships get stronger and the business grows.
We bring together two perspectives: deep digital and technology experience in local, regional and global healthcare, and the practical judgement that comes from buying, growing and selling a business - where the marketing budget is your own money and results are measured by whether customers buy.
Commercial experience and technical delivery, in one team
We have led commercial transformation and delivered the technology. Our advice works in practice.
Commercial
- eCommerce and digital marketing leadership at J&J
- HCP, customer, consumer and patient digital
- Bought, transformed and sold a business
Technical
- Led by a former J&J and Kenvue IT global director
- Onshore and offshore development teams
- Built to your IT and data standards
Meet the partners
Mike Brotherston
Managing Partner
Mike leads the commercial side of Marram: strategy, commercial models, customer experience, design and performance. He spent ten years at J&J in senior marketing, digital and commercial roles across medical devices, ACUVUE contact lenses and consumer health. He later bought, grew and sold a small business, achieving a 291% return on invested capital and bringing an owner’s perspective to investment, priorities and performance. Mike is MBA-qualified and Guest Lecturer at Bayes Business School.
LinkedIn →
Aldrin Fernandes
Partner, Technology
Aldrin leads the technology side of Marram: strategy, architecture and delivery. Across almost 30 years at J&J and Kenvue, he led enterprise platforms and major technology programmes in regulated healthcare. His experience spans AI-enabled MarTech and SalesTech, HCP engagement, data governance and analytics, and onshore and offshore development teams — combining global-scale technology leadership with a clear focus on delivery and adoption.
LinkedIn →“We were both formed by J&J and its Credo: the importance of putting the patient and the customer first.”
Working with us
Diagnostics, retained advisory, design, delivery, or performance management. The first conversation is about your goals, challenges and opportunities — if we don't think we can help, we'll say so.
Get in touch